Scope
The Partnership or the Social Franchise model begins with identifying a shared set of values that guide the vision and commitment to mental health wellbeing of communities.
We conduct a scoping exercise to decide how the Atmiyata model can be layered within the existing model of operation.
Adapt
The partnership moves to the ‘adapt’ stage where we thoughtfully adapt the model to meet the needs of the community in a collaborative manner. Through consultations and participatory discussions, we identify key stressors, and gaps in support systems.
With the partner organisation, we agree on expected goals, implementation milestones, and the kind of support required from Atmiyata to integrate mental health care into ongoing community programmes.
Build
The third step focuses on capacity building to empower communities with knowledge, skills, and the confidence to deliver mental health and social care.
Our capacity building approach ensures that the training is relevant, culturally responsive, and rooted in the lived experiences of people experiencing distress in that context. We support our partners with implementation to successfully operationalise Atmiyata in their communities.
Impact
Along with regular quality assurance, our role throughout is to act as a technical and strategic support partner. We believe that the intervention should be rooted in thorough ongoing monitoring and evaluation. The last step of the process is to evaluate the implementation of the intervention through both qualitative and quantitative indicators.
On a successful implementation, we support our partners to scale the intervention across geographies.
Scope
Adapt
Build

